Designing Systems for Internet Commerce, Second Edition
G. Winfield Treese
Lawrence C. Stewart
Book Description
Thanks to advances in Internet commerce, every enterprise -- even the
smallest home-based business --
now has the power to create a global
presence. Each day, more businesses are drawn to the promise of
increased access to customers, combined with dramatic cost
reductions. However, consumer expectations and demands seem to
increase daily. The major challenge in building successful Internet
commerce sites continues to be how to use Internet technology most
effectively to deliver added value to customers.
Written by two of the leading authorities in the field of Internet
commerce, Designing Systems for Internet Commerce, Second Edition ,
explores the core issues surrounding the construction of successful
Internet commerce systems. It provides a solid foundation, focusing on
best practices and approaches for Internet architecture and
design. This significant new edition reflects lessons learned since
the late 1990s, explaining how and why essential technologies and
commerce issues have evolved and how those changes have resulted in a
new era for commerce systems. Topics covered include:
- Extensible markup language (XML)
- The evolution of shopping carts and order management
- Integration with enterprise applications
- Development of reliable and scalable systems
- Mobile and wireless systems and technologies
Designing Systems for Internet Commerce is your key to building a
commerce site that will meet your business needs and satisfy demanding
customers.
With a focus on problem solving, the authors share their mastery with
you as they explore the major challenges and obstacles related to
Internet commerce architecture and strategy. This comprehensive
coverage includes:
- Core Internet business strategy
- Retail and B2B systems
- Information commerce business models with case studies
- Functional architecture
- Implementation strategies, such as outsourcing, custom development, packaged applications, project management, 7x24 operation, and multiorganization operation
- The building blocks of Internet commerce, including media
and application integration, sessions and cookies, object technology,
and application servers
- Proven strategies for system design
- Creating and managing content
- Essential considerations in cryptography and system security
- Payment systems and transaction processing
